Digital Downtown Dollars Coming Soon!

Last Updated 6/25/2025

A New Chapter for Downtown Dollars: Going Digital in 2025

Exciting changes are coming to Ortonville’s Downtown Dollars program! Beginning this February, we’ll be transitioning from our traditional paper-based system to a modern digital gift card platform. This move is a significant step toward making Downtown Dollars more convenient and accessible for our community, while also promoting economic growth in the Ortonville Main Street district.

Why Switch to Digital?

The Downtown Dollars program has always been a favorite among shoppers, but modern times call for modern solutions. Here’s why the move to digital is a win for our community:

  1. Support for Local Businesses: Digital gift cards encourage residents to shop locally, driving sales for small businesses and keeping more money within the community.
  2. Convenience for Shoppers: Digital gift cards are easy to purchase online and can be sent instantly, making them perfect for last-minute gifts. Recipients can store them digitally, ensuring they’re always handy for a downtown shopping spree.
  3. Increased Community Engagement: This program fosters a stronger sense of community by encouraging residents to explore and support local businesses they might not have visited before.
  4. Economic Developmen: By driving traffic to local businesses, digital gift cards contribute to the revitalization of downtown areas and stimulate further economic growth and investment.
  5. Promotional Opportunities: Local businesses can integrate digital gift cards into their marketing strategies, offering promotions and incentives to attract even more customers.
  6. Sustainability: Transitioning to digital reduces the need for physical materials, helping minimize waste and supporting environmentally friendly practices.

What's Next?

We’re working hard to implement this new program, and we’ll be sharing updates along the way! Be sure to follow our Facebook page and website to learn more about how to purchase and use the digital Downtown Dollars.

This transition marks a significant step forward for Ortonville. By embracing modern tools, we’re creating a more vibrant, sustainable downtown while continuing to support our local businesses. Thank you for being part of this exciting new chapter!

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